Business Uncut

Scaling with Smarter Marketing: Paid Ads, AI & Profit-Driven Strategy

In this episode of Business Uncut, Reuben teams up with digital marketing expert Sam Barnes from Fourth Wave Digital to unpack how businesses can scale faster and smarter using paid ads, AI, and data-driven strategies. From cost-per-lead to automation and lifetime value, they dive into the real levers that drive sustainable growth — not guesswork. Whether you're starting from scratch or stuck on referrals, this episode is your roadmap to building a scalable, profitable, and modern business.

How Trump's Tariffs Will Affect Australian Businesses and What to Do About It

In this episode of Business Uncut, Reuben dives into the impact of Trump’s tariffs on Australian businesses, especially eCommerce owners and exporters. He breaks down how these tariffs can squeeze margins and expose weaknesses in operations, offering actionable strategies to adapt. From renegotiating with suppliers to pivoting your pricing model, Reuben shares crucial advice for navigating the challenges ahead. With a looming trade war, it’s time to make changes now to protect your business long-term. Tune in for expert insights on how to thrive in an uncertain global economy.

Essential Legal Agreements Every Business Owner Needs with Jameson Smith

In this episode of Business Uncut, Reuben sits down with Jameson Smith, Director of New Wave Law, to discuss the critical legal agreements every business owner should have in place. Whether you’re a startup or an established entrepreneur, Jameson explains the importance of foundational legal agreements like shareholder agreements, intellectual property protection, and contracts with suppliers or clients. Tune in for invaluable insights into how these agreements help safeguard your business and ensure long-term success.

Rebuilding Your Business: Steps to Profitability and Healthy Cash Flow

After a break, Business Uncut is back! Join Reuben who is diving into the most crucial steps for business owners who are struggling and want to get back on track. In this episode, Reuben will walk you through the key strategies he has used with some of his clients to turn around their businesses, focusing on increasing profitability and improving cash flow. If you're feeling stuck and overwhelmed, this episode is for you. Whether it’s refining your financial strategy, streamlining operations, or implementing growth tactics, Reuben will share actionable steps to help you build a strong foundation for success. Tune in for no-nonsense, practical advice that can set you on the path to a more profitable and healthy business. Let’s make 2025 the year of your business turnaround!

Navigating Legal Essentials for Small Businesses in Australia

Join hosts Ana Lukac and Callum Farrugia from New Wave Accountants as they sit down with esteemed lawyer Jameson Smith to unravel the critical importance of shareholder agreements in small businesses. In this insightful episode, you'll learn the basics of legal protections, how to safeguard your business interests, and why a robust shareholder agreement is a must-have for any small business owner. Don't miss this essential discussion packed with actionable advice and expert insights that can help you secure the future of your business. Tune in now and elevate your business knowledge! **Topics Covered:** - Importance of shareholder agreements - Key legal protections for small businesses - Steps to secure your business interests - Expert tips from lawyer Jameson Smith Subscribe to our channel for more expert business advice and insights! www.new-wave.com.au

2024 Tax Planning for Small Businesses in Australia

Reuben and Callum delve into crucial updates and strategies for 2024 tax planning in Australia. They uncover the secrets to minimizing taxes, explain recent changes in ATO debt management, and demystify anti-avoidance measures. If you're a small business owner seeking clarity and a way to stay ahead in the ever-evolving tax landscape, this episode of *Business Uncut* provides actionable insights and expert advice tailored for your success.

Embracing the 30-Hour Work Week & Utilising an Offshore Team

In this revealing episode of Business Uncut, Shaneel, CFO and Partner of New Ways Accounting, and Ana, the Practice Manager, unravel the intriguing concept of a 30-hour work week strategy they have successfully adopted. They discuss how this unprecedented initiative boosts productivity, improves employee quality of life, and results in a happier and healthier workforce. This insightful conversation shines a light on the obstacles faced in implementing this strategy, the positives that came out of it, and the long-term benefits it holds for businesses and employees alike. This episode provides details about a Swedish study on work cycle productivity that inspired the concept. Anna explains how this study, coupled with her own observations on her productivity levels, led to the groundbreaking decision for New Ways Accounting. She discloses the unexpected benefits such as improved staff retention and reduction of sick leaves, which, in their view, outweigh the potential decrease in profits. Shaneel and Ana also delve into the surprising experience of implementing this strategy with their offshore team in the Philippines. They reveal how the employees showed no notable decrease in output or budget management despite the reduction in working hours, resulting in an overall improvement in work efficiency and satisfaction. An exploration into the cultural and organizational factors influencing their offshore team, as well as the potential role of AI and automation in facilitating similar strategies in the future, adds to the intrigue of this conversation. This unique episode, indispensable for business leaders and managers, presents a clear picture of the benefits of workplace change and offers insightful tips for accomplishing it.

Implementing Effective Business Bonus Schemes - Business Uncut

In this episode of Business Uncut, Ana, a Practice Manager at New Wave, is joined by Shaneel, New Wave's CFO, to discuss the intricacies of creating efficient bonus schemes in businesses. They discuss the evolution of such systems in their own company, moving from solely team-based or individual performance-based schemes to a hybrid model that caters to a broader range of employee motivations.

Shaneel emphasises the importance of transparently presenting the bonus criteria and targets to the employees. Such an approach encourages team members to exert extra effort towards accomplishing goals because they clearly understand the rewards. Ana and Shanil also share experiences of how certain candidates can feel demotivated and confused when their current employers provide poorly explained or non-existent incentive structures.

The discourse dives deeper into ensuring the company's net profit isn't significantly impacted by such schemes. Shaneel insists on crafting a bonus structure that appropriately factors in the business's cash flow projection, whether it is based on revenue targets or net profit margins. The conversation also explores the possibility of extending bonus schemes to non-chargeable staff like admin workers, with links to non-financial KPIs, like job turnaround time or client retention.

The two experts proceed to talk about the rollout of new bonus schemes, stressing the need for clarity and understanding from the managers to the rest of the team. They also discuss potential bonus structures for different industries, such as construction, where profit and project turnaround times may take precedence. The discussion wraps up with important details about cash bonuses, the tax implications and the need for absolute transparency.

2023 Tax Planning Gems for Small Businesses in Australia

With the ever-changing tax rules in Australia, it is hard to navigate and find the right advice on how to ensure that you are minimising the tax on your hard-earned profits!

In this episode, Reuben Bergola, Managing Director of New Wave Accountants and host of Business Uncut, sits down with Gold Coast Accountants Roland and Callum to discuss the important issues around Tax Planning and Minimisation for Small Businesses in 2023. 

To get in touch with Callum, Roland or a Gold Coast Tax Accountant and to book in a free initial consultation, call our office on 07 5504 1999 or visit our website new-wave.com.au 

A Guide to Business Entity Structures with Rachel Hunter, Client Manager

There are four commonly used business structures in Australia: Sole trader, Partnership, Company and Trust. We recommend that all Business Owners take the time to understand the responsibilities of each structure because the structure you choose can have a big impact on the tax you're liable to pay, asset protection and costs.

Perhaps you are set up as a Sole trader but now you're business has blown up, and is growing more quickly than anticipated? Maybe you're running multiple different businesses under the same entity? or maybe you haven't considered how your assets would be protected if legal action was to be taken against you... how do you ensure that your assets remain safe? 

In this episode, host Reuben Bergola, catches up with Rachel Hunter, Client Manager at New Wave with over 19 years of experience in the industry, to break down the different types of entity structures, and discuss the most common mistakes people make with structures. They run through the steps of choosing a "Risk-Taker" & an "Asset Holder" in your chosen structure, and how to best separate your business risks from your business assets. 

As Business Advisors, we want to make sure that your business works for you, not just right now, but in the long run too. If you're unsure about what structure is best for you, don't delay in getting in touch with Rachel, Reuben or one of our Business Advisors today. Call our office on 07 5504 1999 or visit or website https://www.new-wave.com.au/ We offer a free 30-minute consultation.